Maximice Events Group Named as Newest GDP Partner

January 18, 2022

Global DMC Partners expands its European network with Spanish addition

The premier global resource for virtual, hybrid and in-person events, Global DMC Partners (GDP), is pleased to announce its newest DMC partner — maximice events group — who serves the entire country of Spain. The company is divided into two business units, MICE and Automotive. Maximice events group is helmed by managing partners Markus Müller, a German who has made Mallorca his home for nearly 20 years, and Juan Miguel Caldentey, a native of Mallorca with a passion for tourism and hospitality.

“From awards ceremonies for Ford to product showcases for Converse, we have been consistently impressed with the work maximice events group produces,” said President and CEO of Global DMC Partners Catherine Chaulet. “We’re proud to add them to our European network of top DMCs and we look forward to many client successes together.”

Via the two business units within the company, maximice events group covers incentives, meetings, team building, product presentations, car launches, press events, and congress planning. Over the past 15 years, they have worked with top brands such as Mercedes Benz, Adidas, Porsche, American Express, Deutsche Bank, Audi, Danone, BMW Mini and Ford. With the headquarters based in Mallorca, maximice events group covers the Spanish mainland, as well as all its islands. They have local offices in Barcelona, Ibiza, Valencia, Malaga, Madrid, Sevilla and even longtime partners in Bilbao and the Canary Islands.

“We are delighted to start this new partnership with Global DMC Partners and to be part of a highly professional, innovative and internationally connected community,” said Anna Babayan, Marketing & Sales Manager at maximice events group.

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