BE Agency


About BE Agency

A creative Dutch event planning and destination partner. Our mission is to ensure that you can BE our guest at your own event. With our local knowledge and a strong network of suppliers that we have selected over the years, we are committed to giving you an unforgettable and unique experience. We've got you covered from start to finish. Our expertise includes; destination services, corporate events, brand events & promotions, meetings & incentives.

What Makes Us Unique

We believe that along with necessary creativity and the right know-how, excellent staffing makes the difference. At BE Agency, we are in a unique position to always add the personal touch to your event through our in-house candidate database (1000+) of trained, experienced and multilingual catering staffing, sales promoters, hosts and hostesses.

What everyone is saying about BE Agency

"We would once again like to point out our satisfaction about the service. They were always able to see what was needed and were always looking for something to do, besides being positive at all times and welcoming to colleagues and visitors. "

- Elena Gravaghi, Panasonic

"The DMC was great to work with and made my job so much easier planning an international event. Our team said this was the best meeting like this we've had so far."

- Allyce Mardesich, Atlassian

"Working with BE Agency was a really smooth and pleasant experience. All our guests were enthusiastic. They felt they could ask for anything and really felt pampered."

- Mitsubishi Motors Management

"I only had one week to organize an event. But thanks to BE Agency it became a great event! Everything was arranged fast and very well. I am very content with our collaboration, they are flexible and creative. "

- Cynthia van Marrewijk, NYX Professional Makeup



Amsterdam’s connectivity is one of the major reasons why it’s the perfect location to host your meeting. Schiphol is one of Europe’s four major hubs.

Amsterdam is a historic city with a futuristic outlook that meshes business growth with sustainable initiatives. One of the reasons for its popularity among meeting organizers is that Amsterdam has a venue for all needs, be it a 400-year-old canal-side property, an ultra-modern waterfront hotel or an event venue that can cater to 20,000 guests.

Key areas around Netherlands

  • Amsterdam
  • Utrecht
  • Rotterdam
  • The Hague
  • Noordwijk
  • Zandvoort
  • Eindhoven
  • Almere
  • Maastricht

Why Netherlands?

  • Amsterdam: excellent connectivity, everyone speaks English, culturally diverse and historical city, bicycle capital of the world, the best museums and galleries in Europe.
  • Utrecht: In the heart of The Netherlands, city center venues all within walking distance, ideal mix of history and modern culture.
  • Rotterdam: second city of The Netherlands, futuristic and stunning architecture, a city with an amazing skyline, spectacular nightlife, less overcrowded than Amsterdam.
  • The Hague: the city has an international appeal; it holds the seat for the Dutch national government and the Dutch Royal Family.
  • Noordwijk: a modern coastal town steeped in history, 13 km of sandy beaches, a great diversity of modern conveniences and conference facilities are offered by a range hotels.

What's new in Netherlands

  • Stay in a tiny Bridge house in Amsterdam: Cranes converted into luxury suites, tram carriages re-purposed into hotel rooms and crooked canal house apartments.
  • Swing above the city: Swing out high over this low-rise town from the sky deck of a solitary skyscraper behind Central Station at A'DAM Lookout.
  • Heading North in Amsterdam: Amsterdam’s North-South Line – a metro connecting the city with an often ignored northern neighborhood, across the waters of the IJ.
  • Dutch Masters from the Hermitage: 60 Dutch Old Masters from the collection of the Hermitage in St Petersburg go on show this year, including six Rembrandts.