- 400 Attendees
- San Diego, CA
- Creative Event Design
Objective
- Design and produce exclusive VIP lounges at a major San Diego convention center
- Create a stylish indoor/outdoor oasis for 400 top-ranked streamers, celebrities, and special guests to unwind, connect, and recharge.
- Ensure each VIP lounge contained unique activations for engagement
- Conceptualize, create and produce program with less than one month lead time
Solution
- A Hotel California theme blended retro tropical vibes with rich rust, gold, and red hues in stylish, comfortable seating.
- Large-scale installations—greenhouse structures, oversized palm prints, towering palm trees, and custom wood bars—created a posh hotel ambiance.
- The VIP lounges featured distinct spaces for recharging, socializing, and unwinding, with charging stations, photo booths, interactive games, and secluded lounge vignettes.
- Activations like a zero-proof mixology bar, espresso station, streaming lounges, vanity stations, and outdoor terraces enhanced the VIP experience with relaxation and entertainment.
Outcome
The client was captivated by the design vision, praising the meticulous attention to detail and the inviting atmosphere crafted for VIP guests. The space received glowing feedback from both the client and attendees, with Twitch streamers showcasing the lounge in their vlogs—perfectly embodying its purpose as a retreat to unwind, connect, and recharge amidst the convention buzz.