Pure! MICE - Peru

Bolivia, Chile, Ecuador, Peru

About Pure! MICE - Peru

Pure! Travel Group was founded by Bram Evers, from the Netherlands, who changed his home to Ecuador in 1997. Each one of our offices has a knowledgeable and highly motivated team looking forward to assisting partners with anything they need. Because of our experience, passion, and knowledge, Pure! has become the strategic partner of leading travel agencies from all over the world.

What Makes Us Unique

We are a leading DMC for 6 different countries in South America through tailor-made services. We work exclusively B2B. Efficient communication, transparency, and offering the best services are of paramount importance to us. Social and environmental responsibility is part of our DNA and we create unforgettable experiences with respect for nature, heritage, and local cultures.

Industry Involvement and Awards


Being the land of Inca ruins, delicious food, and breathtaking landscapes, Peru has it all. Because of its rich cultural history and high biodiversity, this stunning country is a heaven on earth for any type of incentive traveler.

Peru is frequently mentioned as an upcoming MICE destination that is rapidly gaining popularity. Pure! definitely understands why, since this diverse country offers endless possibilities for incentive travel experiences allowing your clients to interact with local cultures and enjoy truly unique places. Furthermore, the ultimate combination of an amazing cuisine, modern facilities, and a unique history makes Peru a one-of-a-kind destination.

Key areas around Peru

  • Cusco & Machu Pichu
  • Lima
  • Iquitos
  • Paracas
  • Arequipa

Why Peru?

  • Machu Picchu is one of the Seven Wonders of the World
  • Lake Titicaca is the highest navigable lake in the world with an elevation of 3.485 meters (11.436 feet)
  • The Mysterious Nazca Lines can be seen from the air
  • Peru has 12 sites on the UNESCO World Heritage List
  • Peru has been named the “World’s leading Culinary Destination” by the World Travel Awards for 8 consecutive years

What's new in Peru

  • Machu Picchu is recognized as the First Carbon Neutral Tourist Destination in the World and as one of the New 7 Wonders of the Modern World.
  • Lima has 2 of the Top 10 restaurants, Central owned by Chef Virgilio Martínez (4th World / 1st South America) & Maido (7th World / 2nd South America).
  • Peru won the award for Best Culinary Destination in South America. Peruvian gastronomy has a mixture of techniques from different parts of the world.
  • JW Marriott Lima Hotel (Leading Business Hotel) and Swissôtel Lima (Leading Conference Hotel) were winners at the World Travel Awards 2021
  • Peru exceeded 70% of the population vaccinated with 2 doses. This will help in the opening of organizing events for incentive groups.